Each label features a hidden illustration on its back, visible through the glass bottle.
ANIMATED LABELS
Each label features a hidden illustration on its back, visible through the glass bottle.
ANIMATED LABELS
DIPTYQUE
BEST SELLERS
Parisian perfumer Diptyque asked Parallel Studio to produce a series of animated films to promote their iconic fragrances. We decided to give life to their instantly-recognizable labels. Indeed Diptyque is well-known for decorating its bottles with inimitable style. Each label is a combination of poetry and elegance. We chose to mirror this through gentle, contemplative animations that capture the delicate essence of each fragrance.
CREATIVE DIRECTION
YANN PINEILL
ILLUSTRATION
DIPTYQUE
ANIMATION
HUGO LEICK
SOUND DESIGN
PARALLEL STUDIO
